WSJ: Chip shortages are easing due to lack of consumer demand for tech

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The global chip shortage should decrease sharply in the coming months due to limited consumer demand for tech products, writes The Wall Street Journal. As a result, many tech companies are building up too much stock.

Chip wafer image via TSMC

Micron, among others, states against the newspaper that chip inventory would be “well above target levels.” HP CEO Enrique Lores underlines this: “We currently have a very large inventory, especially of consumer products, which creates very aggressive pricing as all tech companies want to sell their inventories.” Intel, Nvidia and AMD also said they had too large inventories this fall.

Although estimates differ per company, the CEOs of the parties mentioned agree that the excessive inventories can only be reduced to normal levels in the course of 2023. Nvidia estimated that this should happen in January, while Micron expects to reach normal levels around September. The company announced earlier this month that it would cut 10 percent of all jobs worldwide due to the ‘imbalance between supply and demand’.

The current stock surplus is the result of, among other things, the corona pandemic; From 2020 onwards, the demand for electronics suddenly became extremely high because people had to start working from home en masse. This resulted in record profits for many tech companies. Now that the lockdowns are largely over, demand for consumer technology is said to have declined sharply. This effect is reinforced by the alleged upcoming recession and the indirect effects of the war in Ukraine.

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