Twitter starts on Monday with a new Blue subscription, $3 more expensive on iOS

Twitter will offer the renewed Blue subscription from Monday 12 December. Customers pay $8 per month via Twitter’s web version, while it is $11 per month via an iOS device. Presumably, the social medium compensates for the commission that Apple charges.

A lot of conflicting information has emerged in recent weeks about Twitter’s upcoming subscription, mostly from CEO Elon Musk himself. Now leave it official account of Twitter that the Blue subscription will be made available on Monday. As far as we know, this concerns a worldwide rollout of the service. No euro price has been announced yet.

Customers of a Twitter Blue subscription get access to some features that regular users do not have. For example, Blue subscribers can edit tweets, enable reading mode and upload longer videos in 1080p resolution. They will also see half as many advertisements and a much-discussed blue check mark will appear next to their account name. To do this, the account must first be verified and this must then be done every time they ‘change their screen name, handle or profile photo’.

Speaking of the check marks, the already announced new check mark system also seems to be implemented as previously discussed. Accounts with the ‘official’ attribute are now referred to differently; companies will receive a gold checkmark while governments and ‘multilateral’ accounts will be indicated with a gray checkmark later next week. It is not clear what Twitter means with the latter category of accounts.

The updated Twitter Blue was postponed several times due to the confusion caused by the takeover by Elon Musk. According to those involved, the most recent non-publicly acknowledged postponement had to do with App Store policy; Musk mentioned the 30 percent commission charged by Apple and Google through their respective ecosystems is a ‘hidden tax’ issued by a duopoly. By the way, Google doesn’t even seem to be involved in the rollout of Blue; Twitter specifically states that users can take out a subscription via the web or iOS version of the social medium. Google is not taken into account here.

we’re relaunching @TwitterBlue on Monday – subscribe on web for $8/month or on iOS for $11/month to get access to subscriber-only features, including the blue checkmark 🧵 pic.twitter.com/DvvsLoSO50

—Twitter (@Twitter) December 10, 2022