Rumor: Google is preparing to take over Twitter

Google is said to have hired a financial adviser to help prepare a bid on Twitter. Rumors have already appeared that Google would be interested, but the company seems to be taking concrete steps for a takeover of Twitter.

The rumors come from Bloomberg, who is rarely wrong in such matters. According to a source familiar with the actions, Google has enlisted the help of Lazard, a company that specializes in providing financial advice. Lazard should help craft an offer that could entice Twitter shareholders, Bloomberg said.

Meanwhile, Twitter itself is not sitting still either; According to Bloomberg, the social networking site has enlisted the help of investment bank Goldman Sachs. That has to do with possible interest from Salesforce, which seems to be competing with Google for the takeover. Disney would also be interested in taking over Twitter.

Twitter is said to be worth about $13 billion, or about $11.6 billion. The social networking site would be interested in a takeover, because it has not been very successful in recent times. After an initial rapid user growth in the early years, growth stagnated. Twitter also failed to make a profit.