Microsoft releases overview app for its own Android apps
Microsoft is starting a kind of store in the Play Store with the Microsoft Apps app. The application, which does nothing but link to Microsoft’s apps in Google’s Play Store, contains a total of 78 apps at the time of writing.
The store-in-store concept does not yet offer any special advantages over downloading the apps directly from the Play Store. It should offer the advantage that people get an overview of Microsoft’s apps and know for sure that they are apps from the company and not variants from third parties.
There is also a tab that shows what the most popular apps from Microsoft are and there is a tab with different categories, such as ‘All apps’, ‘Communication’, ‘Education’ and ‘Photography’. The description that Microsoft gives to the app in the Play Store does not say much more than that, although it also says ‘More coming soon’. Perhaps that means that in due course there are certain benefits to be gained from installing the app.
For several years now, Microsoft has been transforming itself into a company that no longer deploys everything on its own platforms and seems to be moving more and more towards partial platform independence.
Microsoft’s shop-in-shop