Micron quits Crucial Ballistix gaming brand for memory

Micron is scrapping the Crucial Ballistix memory brand and making current Ballistix DDR4 memory sets end-of-life. The company reports this in a press release. The manufacturer will instead focus on DDR5 memory for client and server applications.

The move by Crucial parent company Micron means, among other things, that the current lineup of Crucial Ballistix, Ballistix MAX and Ballistix MAX RGB memory will be discontinued, Tom’s Hardware writes. “The company will focus more on developing Micron’s DDR5 client and server products and expanding Crucial’s memory and storage product portfolio,” said Micron’s press release.

Micron previously released Crucial DDR5 memory, but not yet under the Ballistix brand, which is aimed at gamers. Micron’s move seems to explain that. Micron writes in the press release that gamers can use Crucial’s existing DDR5 memory sets. These are available as DDR5-4800 sets from 8 to 64GB, but do not have heat spreaders, for example.

Micron further reports that this only affects the Ballistix consumer memory lineup. The company says it will continue to produce its Crucial consumer and gamer SSDs, such as the Crucial P5 Plus and P2 SSDs, in addition to portable SSDs such as the X6 and X8. We continue to focus on growing our NVMe and portable SSD product categories, both of which provide storage solutions for PC and console gamers.

Crucial Ballistix MAX Memory