Mario Kart Tour has more downloads and less revenue than other Nintendo apps
Mario Kart Tour has been downloaded 90 million times in its first week, according to analyst firm Sensor Tower. That is much more than previous smartphone games from Nintendo. However, the revenue from in-app purchases is lower than other games from the company.
The number of 90 million downloads in the first week is many times higher than other smartphone games from Nintendo, Sensor Tower reports. Animal Crossing is in second place with 14.3 million downloads and Super Mario Run comes in third with 13 million downloads in its first week. The latter game was first only released for iOS.
Although the game is frequently downloaded, according to the analyst firm, the income in the first week is lower than with other games. The turnover so far would be $12.7 million, while Fire Emblem Heroes grossed $28.2 million in a week. Super Mario Run also raised $16.1 million in its first week. However, that is a game of which a small part is free and the rest must be unlocked for a fee.
According to Sensor Tower, users of the iOS version spent $9.6 million, or 75.5 percent of the total, despite the Android version being downloaded more often. The analyst firm calculates that Mario Kart Tour was downloaded 53.5 million times for Android and 36.5 million times for iOS in the first week. The revenue per download is currently $ 0.26 for iOS and $ 0.06 for Android.
Mario Kart Tour came out a week ago. The smartphone game is free to play, but there is also a paid subscription for a 200cc mode and additional items. That costs 5.50 euros per month. It is not known how many players have taken out that subscription. There are also other in-game purchases in the game.
Gamers and reviewers have criticized the in-game purchases and the in-game mechanisms for returning players.
The general public seems to be less critical. Mario Kart Tour gets high scores in the download stores where the game is available. The iOS version has an average of 4.8 stars after 591,000 reviews and the Android version comes out at 4.5 stars after 867,090 reviews. Both platforms have a maximum rating of 5 stars.