EvLeaks: Manufacturers rarely intentionally leak info about smartphones

It’s rare for manufacturers to intentionally leak info and images from their smartphones, claims Evan Blass, aka EvLeaks. Some people assume that manufacturers do this to get more attention for their smartphone.

Deliberate leaks do happen, Blass said in an interview with PhoneArena. According to him, this mainly concerns the smaller manufacturers, who often have to do more to get attention for their new models. “It’s not a hard rule, but in general, the more successful a company’s smartphone division is, the less likely they are to be involved in controlled leaks.”

EvLeaks is known for his renders and information on unannounced smartphones, first as an editor of Engadget and Pocketnow and later on his Twitter account. Blass has never run into trouble from a published render. “I’ve never been threatened by a company for any reason. Nor have I ever been offered or given money not to publish information. For the most part, manufacturers and providers have left me alone.”

Almost all smartphones leak before their announcement. That happens especially if the release takes place right after the announcement. At that time, many people know about the phone. For example, providers must approve phones for use on their network, case makers must have drawings to pre-fabricate accessories and it is necessary to have the phones approved by approval authorities such as FCC in the US, Tenaa in China and the Bluetooth SIG and Wi-Fi Alliance. . In addition, manufacturers make advertising plans that they discuss with many companies in order to immediately start marketing a new smartphone.