‘Companies will pay a thousand dollars a month for a golden checkmark on Twitter’

Twitter would like to charge companies a thousand dollars per month for a golden verification check mark. The company is currently finalizing plans for this, although that price could still change, writes The Information.

The Information has managed to obtain internal documents stating that the company would charge a thousand dollars, equivalent to 923 euros, per month for the gold-yellow check marks that now exist on the platform. That amount would apply per company, not per account. In addition to the thousand dollars, Twitter also wants to charge fifty dollars for verification checks on related accounts.

According to documents obtained by The Information, the plan is currently being finalized, but prices could still change. Companies that do not pay for verification will automatically lose their check mark in the future, although it is not yet clear exactly when this will happen.

Since the takeover by Elon Musk, Twitter has been trying to make money from verification check marks and associated subscription features in various ways. The company has often completely overhauled the verification process and the UI in recent weeks and then regularly reversed it. Gold-yellow checks have been available since November, which are only intended for governments and companies. It is not clear whether governments will also have to pay for the golden tick. There is also a gray check mark that indicates that a company or agency has been verified, but has not been paid for.