Apple gets half of its quarterly revenue of $90 billion from iPhones

Apple had $90 billion in revenue in the last quarter, up 8 percent from the same quarter a year earlier. The iPhones in particular are once again good for strong sales; half of the quarterly turnover comes from this product category.

The iPhone category accounted for $42.6 billion in revenue, nearly half of the quarter’s total. according to the figures. A year ago that was still 38.9 billion dollars, which means an increase of 9.6 percent. Eight days before the end of the quarter, three more new models were released: the iPhone 14, 14 Pro and 14 Pro Max. Due to the short time between that release and the end of the quarter, the impact of those releases on these figures may be limited. Looking back at, for example, the quarterly figures from the first to the third quarter of this year, it is also clear that iPhones achieve the largest turnover; this category always represented slightly less than half of the total turnover.

Macs brought in $11.5 billion from $9.2 billion last year; an increase of 25 percent. Wearables went from $8.8 billion to $9.6 billion and Services from $18.3 billion to $19.2 billion.

The only decline, the iPad category, went from $8.3 billion to $7.2 billion. Expressed as a percentage, that turnover decreased by slightly more than 13 percent. That may have to do with the release of the new generation. The fifth-generation iPad Air was released in March and the tenth-generation iPad was released on October 26, which means that sales from that model can only be counted in subsequent quarters.

CEO Tim Cook says the same quarter last year was also “unusually strong” in iPads with the introduction of the first iPad Pro with Apple’s own M1 processor. In doing so, he suggests that a decline in sales of iPads is expected.

Revenue of $90.1 billion is a record for Apple if you look purely at previous quarters that ended in September. Of this current turnover, 20.7 billion dollars remains as profit.