Nvidia increases prices of GeForce NOW in Europe and Canada

Nvidia will increase the prices of GeForce NOW in Europe and Canada. The company says it does this because of rising costs in those regions. The price increases will take effect on November 1, 2023.

Nvidia announces the price increases on its website and has also notified users by email. On average, the euro prices of Priority and Ultimate subscriptions will increase by 10 percent as of November 1. Nvidia reports that until then, users can take out a six-month subscription at the old rates. Users with a Founders Priority subscription will also keep their Founders for Life pricing benefits, the company said.

Nvidia says the company is raising prices on its cloud gaming service due to “rising operational costs” in Europe and Canada. The company does not elaborate further on this.