Turnover from iPhone deliveries drops by 15 percent

Apple generated approximately $52 billion in revenue from shipments of iPhones in the last three months of 2018. That is 15 percent less than in the same quarter a year ago. Total quarterly sales were 5 percent lower. Turnover from services did increase.

The lower sales indicate that Apple sold fewer iPhones in the past quarter than in the same period a year earlier. It is not clear exactly how many there are, Apple no longer publishes figures about deliveries. Last year Apple already announced that it would stop giving concrete figures, most other smartphone manufacturers do not give those details either.

While sales of iPhone shipments fell 15 percent, sales of other products and services rose 19 percent. However, the vast majority of total quarterly revenue comes from iPhone sales, which is why total quarterly revenue fell 5 percent from a year ago.

Service revenues play an increasingly important role for Apple. In the past quarter, it was $10.9 billion, an increase of 19 percent from a year earlier. Revenues from sales of Macs, iPads, wearables and accessories also increased by 9.17 and 33 percent, respectively.

Apple achieved total revenues of $84.3 billion in the last three months of 2018 and profits totaled $19.97 billion. That’s pretty much the same as last year’s $20.07 billion profit.

At the beginning of this month, Apple warned shareholders that sales of new iPhones were disappointing and that the quarterly figures would be lower as a result.